Two Giants of the modern web as we know it today are officially competing for the number 1 spot in the Social Networks industry.
On one hand we have the “genius” Marc Zuckerberg making the headlines of social networks with Facebook and on another hand the talented pair of Larry Page & Sergey Brin dominating the web with their multiple companies, Google Chrome, YouTube and many more and lately the inclusion of their latest «duplicate network» Google +. Sorry I had to use «duplicate network» since Google are sanctioning web owners for duplicate content when themselves do not make any effort to be innovative at times.
The pair is entering a war and only the smart one will succeed but so far, they are both smart so my thought here is any new social network which will see the light might take the headlines since we are in the season of web communication, web addiction, web interaction.
Social Networks is a vast market of opportunities, niches, there is a lot more to do than worrying about Facebook and Google +. This message particularly is for anyone who is interesting in creating a new social Network, find your niche (LinkedIn is a perfect example).
Facebook advantages are numerous but the focus here is which one will be my pick. Well when I think about Facebook, I think about fun, friendship, hang out, laugh, gossips, free expression, I’m not going to say I think family but I think social in a friendly perspective.
Google + in the other hand, makes me think about serious stuff like geek stuff, real business exchange, professionalism, technology and makes me think of Google in general.
Business minded people will switch rapidly to Google + but will still very much stay on Facebook cause there, you can create a real family for your business. Most people on Facebook will not be on Google +.
I see Facebook as the center point of all Social Networks, the earth of social networking. You find your niche and rip of the benefit from the 800 millions user platform. It’s about time we pay Facebook some taxes :).
To be honest, the first time I heard about Google +, I did get angry. I said to myself, is Google waiting around for a business to explode and next thing they do, they «duplicate» the same business and continue their domination? But let’s be fair, I would rather look for business opportunities on Google + rather than using Facebook.
Cedrick Delest, see you in the next edition 😉